1. Holograms cannot be duplicated by any known printing techniques.
2. Cannot be scanned or electronically transmitted.
3. Simple to verify in the field with the naked eye when compared against a known genuine reference hologram – without any complex equipment.
4. Counterfeiters find it almost impossible to copy holograms.
5. Holograms are the most successful and effective anti counterfeit 6. technology to combat counterfeiting, to date – because its cost effective.
6. Looks distinctively different and adds value.
7. Proven high returns on investment.