ARTICLES

Hologram is the most effective product to combat counterfeiting.

Counterfeiting is a menace for all the successful brands, in fact one can say that one is not successful until one is copied.

Today all brands are at war. In war everything is in a flux,...

Counterfeiting is considered to be a major threat by the packaging industry.

The threat posed by counterfeits, cheap pass-offs and smuggling are higher today than at any other point during the past twenty-five years..

All companies in any business sector rely on product differentiation and branding....

A hologram can be made from flat art designs but it will not add any depth which was not originally there, similarly photographs reproduced

The hologram records an infinite number of views of the object, whereas a photograph records only one view.

Holography is the science of recording interference pattern of light in space specific to an object.